Year 1975
1975
‘Ae Khuda Mere Abbu Salamat Rahen’
State Life has come a long way since its inception in 1972 evolving across the challenges of an ever-changing socioeconomic environment. There have never been as many milestones worth celebrating over the years as in 2024, a year that has been the most happening one in terms of innovation, expansion and achievement of organizational goals.
State Life is one of the first public institutions to realise the power of mass communication and invested in television commercials that are etched in the hearts and minds of its policyholders. The corporation facilitated the growth of the advertising industry, while optimizing its use of technology, and continues to play a significant role in its development.
‘Ae Khuda Mere Abbu Salamat Rahen’
‘Mera Ghar Muskuraye Sada’
‘Zindagi Ka Safar Aasaan’
‘Remembering Waheed Muraad’
‘Ae Khuda Mere Abbu Salamat Rahen’
‘Eid Mubarak’
‘Relaunched Ae Khuda Mere Abbu Salamat Rahen’